I've noticed that, with other companies, there's always a "buzz", always looking forward, always someone looking for a hint of what's next and, when the rumors start, users go into fan mode. Balls aren't even out good before they're added to the reviews list and 20 people review them. Even internet websites know they're coming and have pre-sale order events.

 But not so with A.M.F.. Heck, two great looking balls hit the market today, and hardly anybody even took notice. I checked with several reputable online shops, and didn't see them listed anywhere. Heck, as long as the HYPE's have been out, you still can't review them here on this site.

 They're made by a really good company, one that makes balls for several different companies that are always out there in the forefront, but it seems as though A.M.F. always ends up like a red-headed step child, overlooked and ignored.

 Just the other night in league, I was throwing my CODE and my ORBIT EXTREME, and a guy asked me "Where did you get those, I though they went out of business years ago".

 Is A.M.F. actually a serious player, or are they just a flashy sideline ball for 900G?
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Good transactions list in my profile

 ILLEGITIMI, NON-CARBORUNDUM!

if brunswick's bowling ball division ever went out of business( hold the applause )900 global/amf would probably be at the top of my list of bowling equipment to look into.

To me I kind of relate them like Storm/Roto One companies offerings compliment the others.In my area there are not maqny people throwing either Global or AMF.When people ask me what i'm throwing I proudly tell them What. I love my Hype urethane and have already ordered a Clutch Pearl
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Arsenal: Mega Friction, S-75, Break Point x 2, Break x2,Clutch x 2,Maniac,Awakening,Lunatic,SX-1,Link,Hype urethane,Global Globe, 14# golden globe

http://s485.photobucket.com/albums/rr220/stormed1/My%20Arsenal/
Bowlingboards.com

To me there are a lot of parallels between Storm/Roto and Global AMF. Roto was in the same "red headed stepchild" status until the Cell came out.  Both organizations share design teams with the sister company. If your looking for a ball reaction shape and one company doesn't have it the other usually does. I personally am excited about AMF's return to "glory" with their releases over the last couple of years as all my award scores but 2 wee done with AMF equipment.
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Arsenal: Mega Friction, S-75, Break Point x 2, Break x2,Clutch x,Maniac,Awakening,Lunatic,SX-1,Link,Hype urethane,Global Globe, 14# golden globe

http://s485.photobucket.com/albums/rr220/stormed1/My%20Arsenal/
Bowlingboards.com

I love this post. Great words Juggernaut, it makes me want to get my Code's thumb pitch changed, man i Loved that ball when I was using it.
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What is sandbagging???

Being as the original A.M.F. company still exists (incidentally A.M.F. stands for American Machine & Foundry) and 900G only has the rights to the name as pertaining to the production and marketing of bowling balls. it may be a little tricky as to what they are and aren't allowed to do as far as promotions.

 I don't think it is so much neglected as it is purposefully kept in the shadows of its "big brother" company, 900Global.

 I understand wanting your marquee, namesake brand to lead the way, and it does that very well, but, why even have a secondary brand if you aren't going to promote it enough for it to gain at least some significance? Is it merely to be used as a sounding board or experimental grounds for R & D, much as Columbia300 did with Nu-Line?

 And why bother putting out really great stuff if nobody is ever going to know about it? Just go ahead and add another 900Global line and when you DO happen onto something great, just put it in there and let the A.M.F. brand remain in ignonimity, right?

 There are several things I love about my A.M.F. stuff:
1. A.M.F. still holds the stigma of greatness for me. I can still remember when there were two kinds of bowlers, those who threw A.M.F. and those who wanted to.

2. The simplicity of the equipment while still giving great variety for bowlers of all types on all conditions. From strong symmetric to medium asymmetric and from particle to pearl, they have all the bases covered.

3. Phil Cardinale'sknowledge and experience in ball technology, backed up by Eric Thomas' customer service and relations. There are a few companies that have great reputations and responsiveness, and I have found Eric to be quite helpful and responsive, even though I am just "one guy" asking questions.

4. They march to their own beat. While much of the bowling ball market keeps making the next great "hook machine", A.M.F. turns out balls that aren't nearly as specialized and can be used by a wider variety of bowlers. Sure, they have their own monster aggressive ball, but not every new release is designed to simply outperform their last one.
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Good transactions list in my profile

 ILLEGITIMI, NON-CARBORUNDUM!

(Realbowler: lack of marketing). Exactly, when i was throwing my Heist, others thought it was a Track Rising or and old Columbia Cuda. great equipment if you matchup with core/cover and proper drill for what you are looking to use it on....9
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We all can hit the pocket,just carry the damn corners  
www.coachscornerproshop.com