The Columbia 300 Impulse has a 10/18/16 release.  It is the newest addition to the Orangeline Collection (upper mid performance). This is also C300's first attempt and the Hypershock Technology in the Orangeline Collection, originally just in the Redline Collection (high performance). I see this as a great benchmark bowling ball, great in various situations, and a very key addition to the C300 line. Color combo, logo, and performance should put the Impulse among the top of every bowler's priority list.