I'm getting personal and you call me a rook? I've started drilling balls when I was 16, I learned from the following, Hobo Boothe, Bill Stimpke, Bryan Alpert, Nick Melnikoff (BowlersParadise.com Owner), and Rod Ross (Junior Team USA Coach, Gold Level). Forgive me if my "technical" expertise isn't as current as yours, but I've been in the business of bowling since you were 5'4" and 85lbs. If you want to get personal, I can play that game. And it isn't "your" business, don't forget that guy you work for might have taught you a thing or two.
As far as a war between companies, Brunswick will always win the retail bowling war (Selling Balls), because they give their stuff away to anyone and everyone (Unlimited 4 for 1 to Pro-Shops and internet sites). The company loses money from the bowling division, only to make it up with the boating and billiards divisions. They do make a quality product, but to me it doesn't matter what you use, to each his own. Columbia works for me, Brunswick works for you, but in the end you still gotta knock the pins down.