I think there biggest problem here is sticking with one core like shelley said, and continuing the product.
They used this style back in the early 90's for manyyy great balls out that I would almost pay 200$ for them today.
Examples: The Beast line, Piranha, Wicked's, etc.
Now it is the Action series, but seriously, how long is it going to last? All they have done is keep the M80 coverstock, which is also getting its years of use.
Now - The Jinx and Hyjinx and Apogee are a different situation. These balls have been a great success to Columbia because they are lower in price, but you do get a great reaction out of them.
I think Columbia needs to stick with one core "in example the robo core in the Machines for Track" and continue it.
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ÈĻ Arsenèl - Formerly known as lane1what
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