There are differnet tiers in the lane 1 pricing plan.  After $1000.00 worth buying balls from them you go to a cheaper tier.  The same thing applies after $2000.00  The pro shops buy the balls by the case of four and get the 5th free plus free shipping.  The high end ball like the SCB would cost the pro shop $159.00 for each ball x 4 for the case =636.00 plus a 5th ball for free. This is the first tier price, I think it goes down to 145.00 per ball or so.  So the pro shop has 5 balls that he paid $636.00 for and sells them at lets say $200.00 a pop drilled for a total of $1000.00 and a profit of $364.00 per case. Take into consideration the overhead of a pro shop and the time spent drilling and you will see that pro shop operators will not get rich selling balls.  What I am trying to say is STOP COMPLAINING ABOUT LANE 1 PRICES AND PAY FOR THE DAMN BALL OR MOVE ON!