I'm currently trying a new cleaner that Lane Masters is testing out. It comes in a pump style bottle and is foam similar to shaving cream. I suspect this might be an attempt to release and "everyday" cleaner that can be USBC approved for use during competition.
I've used it several times with very good results. It doesn't clean as quickly as the current blue spray LM cleaner, but it works better than the Storm cleaner. It leaves a nice tacky finish on the ball as well. One good thing, it doesn't have that overpowering smell.