So I've heard just about every excuse as to why people shy away from Lord Field products.  I then get some of the same people inbox me on my take on the equipment and why are our products so high.  Me doing all the research and what not, i find our equipment to be fairly priced to the general public, fairly priced to the pro shops compared to any other brand, and definitely fairly priced to staffers  seeing our equipment is imported compared to some staffers i know on other companies staffs.  So my question to the board is what seems to be the issue with our equipment? We put up the same scores, our equipment outlasts some if not most on the market, its fairly priced considering where it comes from, and you can purchase it either directly or from buddies at pretty much a comparable price as you could the competitors.  But seems bowlers give there opinion, assessment and everything in between and they have never even thrown one for themselves. Should we change our name? Whats the problem?

I dont understand it quite either and I have nothing to do with Lord Field. The prices are fair and staffers try their hardest to promote the company while also being resourceful members of our community.  I haven't heard any complaints against the equipment really, I was going to try some but my proshop guy didnt have a "great" reaction with the couple he tried and my style is similar to his so I passed

As a pro shop owner, I look at a few things:
1 - ease of obtaining
2 - price
3 - where made
4 - marketability

     A couple if years ago, I had a employee that was throwing Seismic equipment and thought we should get some. Getting it was a nightmare as my regular distributors did not carry it. Once I got them in, they were quite pricy and I could not get rid if them. I also prefer to stock and sell balls made in USA. Marketability is another big issue. People very rarely come in and ask about smaller companies. They want to know what ball was bowler X using on TV, or I received an email on company y's new ball, when will you have it in stock?

     Not to put Buddies down, but as a pro shop owner, I will not order my stock from an online retailer. I will continue to support my distributors as they go above and beyond to help me out as a small business. Can't imaging the hoops that would have to be gone through if one cracked on getting it replaced.
     Not trying to create argument, just giving you a small business perspective.

So do you carry Brunswick line?
Our company is easy to work with and of course your never going to see us on tv due to being non pba registered equipment, but with that being said our equipment is great reaction is always controllable. Our prices are not bad as a whole compared to other companies. Or equipment lay longer than most all other equipment. You won't get one of our balls in and have it crack on the press. And our equipment is designed in usa and produced in Korea. There is no silence between us and Brunswick. Or equipment clears the heads like all other equipment. I think you should give our stuff a try and then make an observation based on that I am sure that there will be ball demos close to your area here soon.
As gar as marketing goes or stuff has great shelf appeal our just comes down to do you want to push our equipment?
1) Our stuff last longer that other equipment.
2)We have a cover stock that pushes oil out off the ball and gets better the more you throw it.
3)Continuation through the pin deck.
4) versatile covers

As a pro shop owner, I look at a few things:
1 - ease of obtaining
2 - price
3 - where made
4 - marketability

     A couple if years ago, I had a employee that was throwing Seismic equipment and thought we should get some. Getting it was a nightmare as my regular distributors did not carry it. Once I got them in, they were quite pricy and I could not get rid if them. I also prefer to stock and sell balls made in USA. Marketability is another big issue. People very rarely come in and ask about smaller companies. They want to know what ball was bowler X using on TV, or I received an email on company y's new ball, when will you have it in stock?
     Not to put Buddies down, but as a pro shop owner, I will not order my stock from an online retailer. I will continue to support my distributors as they go above and beyond to help me out as a small business. Can't imaging the hoops that would have to be gone through if one cracked on getting it replaced.
     Not trying to create argument, just giving you a small business perspective.

These are the comments I'm looking for and i thank you.  Im just trying to do my best as a staffer and I'm just reaching out to see what whys people away and how i/we can help.  So thank you. And to just touch on what crazy_smooth said, yes my next question to you would be about brunswick. similar situation there. But as far as getting our balls, we do offer Pro shop Packages directly thru the company similar to what you would get from the distributor.

I think for a new company to really break into the market they need a big bang ball.  Just being as good as other companies and priced the same will not do it.  Motiv made a bang with the Primal Rage and now people are looking at all the new Motiv releases.

Storm making it rain you have good point about waiting time did not take that into consideration. With distributors you can get ball next day if you are close by one. And you have to find a good bowler that others watch and try to get him to try equipment. Had a guy here in va that was unsure buy one he seen me thrown the ball and seen what it did he was interested right away due to he liked where the ball was picking up in mid lane and how predictable the ball was off the spot, along with hitting power.

if it cost you that and you sell it to said bowler who is a marketing tool for your shop at a price you don't lose money than how could that be a problem. Your not losing money.

By all means i don't want you to think i am attacking you or anything of that sort. I'm just trying to understand it from your side as well as the general bowling populations side.