Although I don't bowl during those times, one benefit is that the lane oil shows up great under the black lights. You can learn something about friction and it's effect on ball reaction. It's like the blue tint on the PBA telecasts. The right handers are looking for "blue left and white right" for skid and hook respectively.
I suppose you can work on your focus, too, but in my opinion, that's when "focus" is easy because you have to. The more difficult time to stay focused, or mentally engaged, is when everything is normal and your mind wants to go into "auto pilot" mode and you are merely going through the motions, throwing shot after shot on easy conditions.
Having said all that, as long as I'm not concerned about anything but having fun, and don't care when I'm "jumped" on both sides of the approach, it serves it's purpose.
At the center that I help manage we have 12 lanes inside a nightclub/bar and on the weekend evenings we usually have a 90 minutes to 2 hour waiting list for one lane... While they wait they order food from our restaurant, drinks from the bar, and spend money on the other attractions. You can't argue with something that makes money and people are having fun.