There has to be a balance there somewhere though. While I don't agree with what they did and how they did it, it begs a larger question. Bowling has a bad reputation, we're all seen as fat redneck slobs. The biggest factor in any customer service job is the people, and it's shown over and over again with dumps. A bar could be an absolutely filthy hole in the wall, but if you get good service and like the bartender, it's not a dump, it's an "experience." Way too many bowling alleys I go into have very unprofessional looking people that give you bad service, way too many businesses for that matter. Perception is everything, and while they absolutely took the Globo Gym approach, I can see the motive of trying to change perception. I see way too many people that do way too little and expect way too much, so while I was cringing reading that article because the service industry is specifically about the proper handling of human beings, I guess I'm just more of a realist.
Take myself for example, I'm slender and weakish, no way I should be a field police officer. I think there should be height, weight, and strength requirements to be a field officer in addition to all the other training. Yeah you might say that rules out a bunch of people that could be really good officers, but if you're up against somebody that's 6'5" 275 and you're 5'10" 165, your only means of protection is your gun, which means somebody is probably gonna get shot without cause, because if they get within arms length of you, you're done. Quite often there's more than just one or two considerations. Someone may be a great employee, but if they're an unkempt slob and a new customer walks in and sees that person cooking their food, doesn't matter how good the food is, they're likely not going to try it. Professionalism covers everything, and looking the part can factor in more often than not. I suppose that makes me an ass, but it's also prevented me from doing a lot of things I really wanted to do in life because sometimes it's about more than just being good at something.