Basically it would depend on how you want it to look as it rolls down the lane. Just describe how you want it to look and your driller can handle it from there.
I wouldn't drill into the logo, as that is the reason for buying a Viz-A-Ball. Wouldn't want to pay all that money for a SWEET Three Stooges ball and drill holes into the picture.


--------------------
"I want to die in my sleep like my grandfather....Not screaming and yelling like the passengers in his car"

Roto Grip Cell
Roto Grip Saturn (now retired)
Roto Grip Spare Tire