This has been hashed out a few times...basically, its like what Brunswick did with Quantums and Lane 1 currently....its all marketing...you are trying to market a product and say its better than anything else...but if the price is the same as most/everything else, there is no perceived difference from potential customers...but if they see a ball that is more expensive, believe it or not, the majority of consumers believe it is a better product....its like when you go to the grocery store...you can buy top of the line bread for $2 a loaf or the store brand for $1 or less...what is the difference, sometimes NOTHING in the product, but the regular brand is using price to say they perceived better product!
Not saying that Lane 1 or Quantums were/are no better than other stuff, as I did throw MOST of the Quantums when they were out and I have only tried 1 Buzzsaw....but marketing is a big part of economics nowadays.
Clint
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Clint Daley-Owner
Lets Go Bowling Daley
Inside Hunt Club Lanes
Salem, Ohio 44460