How old is she? It's just a habit, she'll naturally gravitate towards it. Kids definition of effort and our definition of effort are often two completely different things. Kids won't really try to do something, they just decide they're going to do something and act like it should just happen. It's like my daughter and the high school bowling practice. They don't practice otherwise, and when they're at the bowling practice, they all just horse around, they just throw shots around chatting up teammates and playing on their phones. Then when the meets come, all the sudden they decide they want to do well and act like it should just happen, naturally getting upset when it doesn't.
Longwinded point, but breaking a habit is hard either way you look at it. You really have to break it down and isolate the release. If she's doing her full approach and then watching what the ball does on the lane, that's way too much going on for her to just focus on how she's letting go of the ball. I'm willing to bet she's just not REALLY focusing on how she's letting go of the ball. Help her to get a feel for what a correct release feels like, because sometimes it's hard to do something if you don't know how it's supposed to feel, like if you were told to take a trimmer and make a straight line across the back of your head without a mirror.
The way women's arms are built as well naturally make them tend to automatically throw backup balls, that's why so many of them do it starting out. Another thing is expectations. A lot of bowlers for some reason expect things to just happen. She's got a habit developed, it's going to take a lot of hours to turn it around, it's not like, "oh, just turn your arm the other way," and it's done. It will save you and her a lot of frustration if you take a more patient approach. I'm not saying you're expecting it to change overnight, but just keep that in mind if it takes her a while to get it.