BUT BUT BUT...The Taboo was NEW technology?
!!!!???
I mean it was an amazing ball for 65 games when the cover completely died....I mean at least the Black Widow lasted 100 games before puking. Maybe that's ball companies' plan now. We'll just release the same crap with new names, but people won't notice because the same ball 4 years earlier doesn't hook now. It will just appear to hook 12 boards more because the old one is pretty much urethane.
Little off topic rant...but I completely agree with the OP. As the owner of a pro shop I'm jaded by the flood of "new" technology and "gotta have" balls that come out by the dozen every 3 months.
Little known fact: In Russian "Hope" and "Change" translate to "Tax" and "Spend"