I am the owner of a free standing pro shop, and have been doing fine. I am a stockbroker by day, and I drill Monday -Thursday 6-9. Friday-Sunday are by appointment only due to leagues, tourneys, family, etc.
As for how do I determine a ball, I will actually go to a local bowling alley (35 minutes in my area) and watch them bowl. They like my dedication to them to help determine what is right for them.
I get customers in the door by offering good discounts and quality service. I do not have the overhead and expenses of a normal pro shop, so I can get away with charging a little less and offer discounts for certain companies. I give out business cards, and offer $5 off on any Track bowling ball they purchase off of me. If they buy 2, double the discount, etc. If you bring a friend, and they buy a ball as well, the friend gets $5 off per Track ball and the person who brought them gets $10 off per Track ball.
Probably gave too much away, but oh well.
Clint
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Clint Daley-Owner
Lets Go Bowling Daley
Salem, Ohio 44460
TRACK ADVISORY PRO SHOP STAFF