Sorry to not make myself clear in my previous post...
My argument is smiply that bowling balls cost too much... period. If bowling balls only cost $50 to buy from the manufacturer then the profit margins are not as great and the potential savings from buying online vs. brick and morter shops are not as great.
I would like to see a break down on why bowling balls cost so much. I know, R&D... lol... that relates to 1 guy with an engineering degree sitting behind a CAD program as a full time job developing cores and another degreed person to deal with coverstocks... so you got $200k invested in personell overhead. They way manufactures reused cores and covers and mix and match I just cant believe the cost of R&D can cost more than $10 per ball and materials and manufacturing cant cost more than 20 per ball. Combined with a profit margin of 100% that would be around $60 for the top of the line balls and yet they say suggested retail is +$200... you have got to be kidding me.
I think that if bowling is to reach the masses like it did once (in its hay days) it needs to make it affordable to all. This never struck me before last nite.. I walked into my monday nite league and saw display on the concorse from the proshop which consisted of: A maxium bowling ball, a pair of shoes and a single bowling bag for $129.99. I dont think that this entry level point is going to be affordable to bring new bowlers into the sport. As well, none of this stuff is going to support the current bowlers (unless they need a spare ball and give away the bag and shoes).
BowlingBallMall,
I live in a city where I believe I have as much knowledge about the game, layouts, ball reaction, covers, cores and experience (both bowling and running a proshop) than anyone in the business. I do believe that I am also not the typical bowler. That being the case, I have a complete proshop in my garage not for profit but for me and my children. HOWEVER, if I beleived that I or my kids would benifit from the experience and knowledge from any brick and morter shop within a 5 hour drive I would certianly use them. In fact, I want to take both my son and myself to a "GREAT" shop where we can get the "next" level of knowledge and experience (as we have already been to Kegel a couple times). It is just a matter of deciding where to go.
I do agree with your statements, but my problem is that there is no rating system for proshops that is valid. Being a member of IPBSIA (sorry)... does not guarentee that the proshop is better or have more knowledge just as being a bronze, silver or gold certified coach suggests that they can teach bowling. So how does someone know that a shop is good? I am willing to pay more, pay for the time of the operator but not if it is not going to benifit me. Its a risk and the proshop has the advantage and FAR TO MANY over evaluate themselves and have a slick sales pitch (like a used car dealer). My son is awesome and I would pay $5000 for a week of intense coaching with the right person dedicated to taking him to the next level. NOTICE I SAID "DEDICATED"... because I have never seen any proshop operator "dedicated" to actually making someone improve.
If i ventured a guess, I would suggest that over 75% of proshops are in the business of selling balls and getting the customers out the door. Then another 20% go the extra mile of actually taking some time with customers on the lane and talking with them to try to match up balls, layouts and grips... that comprises 95%. The remaining 5% are the shops that I would pay for and happily pay to support. Where are they and how do I know?