I have often made complaints about the ball companies here and I have read others...so let's put the question out there:

You now own a ball company.  What do you do first?  What do you do to make your company different?  How do you want to compete in terms of price?  How much do you spend in r & d?  What is the best way to market and promote your new products?  

For fun, you can give your company a name if you like!