It's the covers. Did you watch today's telecast? Notice how those using Storm were able to get their balls to the breakpoint, while the EBI balls seemed to read early? That's really it. The DV8 stuff didn't look too bad either.

IMO, the Storm and Roto Grip covers seem to take changes better than what I've seen with other brands.  Plus, I like the versatility of the products. 

Now I'm not knocking EBI, Brunswick, or any other make.  All of the manufacturers make good products.  I even have some stuff from Track, Ebonite and Hammer.  I've just been more successful throwing Storm/Roto Grip since their cover/core combos match my game better and pretty much exclusively use them now. 

@Brickguy221:  Storm does have a majority of pro bowlers on their staff.  That's why we see them more often.  Also a lot of the free agents (DeVaney, Daugherty, Patrick Allen, and so on use their products more often than not.)

Best brand marketing in the industry. Other than that, nothing.

I've had 3-4 balls from Storm that worked well for me, but I have had more that didn't work than those that did work. The ones that did well for me are the old Firestorm, Depth Charge, Triple XXX, and solid Nano and polished shiny enough to look like the Nano Pearl.

I have had good succes with Ebonite balls with the V2 Core.

Currently, the brand of balls that work best for me is Brunswick, especially the Meanstreak & Versa-Max. Will be trying a DV8 Ball soon.

I appologize for getting off the subject of the topic. Don't mean to hi-jack the tread.

I haven't thrown a Storm in a while, but I believe it's the easy length and improved backend transition.  Storm's several years ago were traditionally long and strong, when they hit friction, they went nuts.  The transition has smoothed out, while still maintaining the easy length, meaning the pros can get a handful at the bottom and not worry about it moving early.  This also means when the shot starts breaking down that they will get more subtle warning (ie, 4 pin instead of big 4), and should be able to hold a line longer than other stuff. 

I've recently drilled a Yellow Pearl Misfit and Brutal Nightmare, and as far as DV8 goes, it's MUCH better on a tight fresh shot than other companies, there's an extra board or two to the right in the oil because of their backend transition, but everything seems to roll the same, just varies in hook potential.  I also have a Motiv Sigma Tour, and although Motiv has a tendency to "stand up," the reaction is super clean.  Storm has the most versatility in their lineup if you want to stay with one company.   They have long and strong, early and smooth, somewhere in the middle, snappy pearls, smooth pearls, snappy solids, smooth solids, etc. 

More wins... Marketing doesn't win tournaments.  Bowlers, with the right ball to the conditions wins tournaments.  Storm has more of them.  Proof?  It's in the pudding.

It has to do with how each cover/company responds to friction...on the fresh most of the manufacturers look very similar...it's what they do thru transition or after the fronts go...Storm/Roto has the upperhand at this point. They have a cleaner/quicker response to friction than the other companies, plain & simple, has nothing to do with the amount of staffers...