As a spin-off from another thread, please sound off if you are a Bowling This Month online subscriber. 

If you wish, please also add whether you rely on their ball reviews (if not entirely, at least in part) when making a new ball purchase.  If so, do you disregard a manufacturer as an option if they do not provide balls for review?

I will start by indicating that I am a subscriber.  I DO rely on the reviews to inform my purchasing decisions and I DO disregard options that are not provided.

And not just to pick on Brunswick family...I have been opening myself up to other companies lately.  The Seismic Equalizer caught my eye this weekend as I was looking for a more heavy oil ball after a horrible showing in a tournament last Wednesday night.  I went to BTM and....no review for that one, though some other fairly recent Seismic balls have reviews.  This was disappointing and I am more likely to focus on other options.

EDIT:  Actually I guess it has been 2 years since Seismic has provided a new ball for review.  Curious that they would make a Facebook plea for "small business Saturday", but not  try to get the word out on their products through consumer publications. Really makes me wonder what the reach of BTM actually is.

Yes, Thank You Nick,
I said previously, you are a class act. 
I have bought Brunswick balls here and there over the years, but I recently became interested in Radical.  I purchased The Reax V2 Pearl, Reax Gusto and the Score.  Part of that decision was based on the reviews on BTM and the fact I was able to buy them on a closeout price.  All three are meeting my expectations.
Thanks again for your involvement and efforts.

Thanks Nick and Phil. It's not the only thing I use in my decisions but it does help. This is how this site should work. Not just us getting our way but a way for you guys to get a feel for what's going on in our heads and how the faithful are thinking. Really appreciate the way you guys take the time to include us.

I just bought my first Brunswick product in about 20 years a few months ago (Mastermind Einstein) which I really like and bought my wife the Nirvana which I think is slowly pulling her away from Seismic. I've been impressed so far and my next purchase may very well be Radical. 

BTM subscriber here.  Have a bunch of old issues, then dropped when I quit bowling for a couple years.  Just got back on recently. 

I use BTM and BJI as a starting point to get information as I feel they are using similar controls to test each ball.  I usually learn purpose of ball easier from these two.  Then I talk to pro-shop operator (time is money for these guys), look at manufacturers website, and here. 

Even after reading about a ball and discussing with PSO, I still feel like about 2 of 3 balls will become worthy of taking with me while 1 will just not work out well.  Has been that way with me for years.  I doubt I'm not alone in that some balls just leave a bowler with too much doubt to trust when needed.

BrunsNick, thanks for making a change.  Marketing is almost as important as making a good product these days. 

We are never closed minded when it comes to customer experience.

Experience is everything.