It would be cheaper to have commercials air during the broadcasts. They are hurting for sponsors. You usually only see two or three companies advertise during the events.

Maybe even sponsor a tournament. lol That would be even better. The Morich Open brought to you by Morich. Have product placement all over the place. A small segment for laying out a bowling ball with all Morich stuff, a segment where a pro is demonstrating something using Morich. It would be perfect. Similar to some of the stuff Brunswick had back in early 2000s when they gave advice using Marshall Holman and Brunswick products. Showed how to find your PAP and some other things.
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" men lie, women lie, numbers don't "