Shelley...12 isn't anywhere near 40+....that's the point...
For those that think winning a tournament now is more difficult, consider the differences in format:
Billy Hardwick or Don Carter bowl 60-100 games in a Major and are the final pin-count leaders. Clearly, the best won, right?
Walter qualifies 23rd, advancing to the round of 32. In matchplay, he beats the bowlers he needs to, until he winds up in the TV finals. There, he dispatches one or two bowlers and wins the tournament. Is it clear that the best bowler won?
Do I think the quantity of EXCEPTIONAL players has gone up? NO. Why? Try naming some really good players from different eras:
Smith, Marino, Blouin, Gengler, Daw, Day, Caruana, Scribner, Falcaro...
Salvino, Varipapa, Carter, Weber, Bluth, Campi, Mecurio, Fazio, Crimmins...
Hardwick, Weber (again), Johnson, Lillard, Asher, Allison...
Anthony, Weber (still), Petraglia, Zikes, Cohn, Roth...
Aulby, Ozio, Holman, Roth, Monacelli, Weber (both)...
Williams, Bohn III, Weber (Pete), Duke, Voss...
Williams, Weber, Couch, Duke, Jones, Barnes, Allen...
Future? Jones, Barnes, Rash, Malott, and maybe somebody we don't even know of...
If you look at these lists (which I will acknowledge are nowhere near complete), you will see that the number of names that are of truly historical importance are pretty much the same from era to era. You have to keep in mind that so-called competitors to the throne today are really just second-tier, and will be forgotten eventually. Can you remember the guys that won 3-4 tournaments, or could you say they are anywhere near being the greatest? Of course not. For this reason, in 20-30 years, you will also forget the modern incarnations of those bowlers.
The modern day players are deemed to be better, I think, because we are more familiar with them. We see the second-tier players today as being better than the second-tier players of the past because we have physically watched folks like Loschetter, Machuga, Reyes, et al. There were also people that won seven or so titles before; you have to keep that in mind when comparing the quality of players like Jaros and Koivuniemi to the seven-title winners of yesteryear.
Again, just my thoughts. Feel free to disagree. There are Williams worshipers out there, and I know that.