Eternal Cell
Critical
Hectic

That's all I'll share for now........

I can give you a little taste of what each are.

Eternal Cell is a shined asymmetrical using the Nucleus core for the HP4 line. Critical is the theory core and a hybrid asymmetrical for the HP3 line. Hectic is a shined symmetrical for the HP2 line using the Late Roll 56 core (same as Devour).

Storm always has a pre-Christmas release. Roto would then have their second release of the season in early January and then Storm would have an pre-USBC tournament release in February. Roto is trying to get their second release in line with the Storm holiday release.

Asymmetric core in the HP 3 line. Hmmmmm, maybe a response to the DV8 Vandal which had been very popular.

when will we see pics and info of the new balls have seen eternal cell what about hectic and critical

I like the look and idea behind the Critical. But...I just got a HC Skid and it's almost too much ball for my house shot so I don't really see a need for it unfortunately

"We opted for control in a different form by taming down the shell just a pinch. You are welcome."

That statement made me chuckle for some reason.

It's more like, "your center puts out a weak sauce china shot, and the guy who just pushes the button actually has no clue.  That being said we polished it, you're welcome!"

Eternal Cell:
http://www.bowlingball.com/products/bowling-balls/roto-grip/12423/eternal-cell.html

Critical:
http://www.bowlingball.com/products/bowling-balls/roto-grip/12424/critical.html

Hectic:
http://www.bowlingball.com/products/bowling-balls/roto-grip/12425/hectic.html

I think part of it was because many people originally thought the Critical Theory was a hybrid because it was way stronger than the Infinite Theory and it came dull instead of shiny.