win a ball from Bowling.com

Author Topic: Did I miss something?  (Read 6667 times)

milorafferty

  • Hero Member
  • *****
  • Posts: 11172
  • I have a name, therefore no preferred pronouns.
Did I miss something?
« on: February 03, 2014, 03:40:39 PM »
After all the explanations for their new naming convention when Track changed to the 505C, 715A etc about core strength, cover and ball motion, where is the essay on the new names? Is there some reason for the new names? Or is it like a Lexus or Infiniti and the name is just something that sounded cool in marketing?
"If guns kill people, do pencils misspell words?"

"If you don't stand for our flag, then don't expect me to give a damn about your feelings."

 

MrPerfect

  • Hero Member
  • *****
  • Posts: 703
Re: Did I miss something?
« Reply #16 on: March 07, 2014, 03:37:51 PM »
Yeah, this is a horrible marketing move, I still think the original system worked best but they just didn't stay within that system.

Mike Austin

  • Hero Member
  • *****
  • Posts: 2057
Re: Did I miss something?
« Reply #17 on: March 07, 2014, 09:56:27 PM »
The problem I see with naming it after bowling conditions (heavy, medium, light) is that there's too much subjectivity in how much oil is on the lane, whereas it's MUCH easier to just find out your rev rate. That being said, I'm not sure this new naming convention makes any more sense than the old one. I think the old one made sense on paper, but in reality the results were all over the map. I love my Track bowling balls but I've learned that the numbering system wasn't what it purported itself to be.



I thought the L, M, H were for Rev Rate, not condition?!? L was for Low Rev players, M for Medium Rev players and H for High Rev players. Was this incorrect?

LX for low rev players, means these balls will get the stronger covers and strongest cores.

MX for medium rev players, these balls will be combo, MX10 has the same Face core from the 910A, but new stronger shell.

HX for high rev players, these balls will get the weaker cores and probably smoother covers that don't change direction as fast.

The old system was making things have overlap, the ball "names" needed more variety without over lap.  The second two numbers on the new system are the same as the second two numbers of the old, core dif.  Higher numbers, higher differential, more flare, more hook, etc...

To me with the old system, the first number did not necessarily mean stronger cover, but was really about price point.  The higher the first number, the more they cost.  When the balls were just A, C, T, that was pretty easy.  Then came A/T, C/A, C2, etc...  plus "SPECIAL EDITIONS", these were just ways to differentiate the balls, the overlap.

There will be LX with lower numbers, and HX with higher numbers, etc.  They just feel it is a time for a little change.  Freshening up.  There was talk of the numbers thing going away completely.  MOST of the Staffers frowned on this.  Track ball users are the Smart Bowlers, the thinkers, the studiers, we want precision.  This is what they are marketing after.  The BOWLERS,  the people that are really into bowling and LOVE it, EAT it, etc...  YOU GUYS!!!

The four EBI brands are trying to separate themselves from each other, hence the logo changes, color changes, etc...  The Staffers wanted to keep a number system as that is different than every brand in the industry.

It's up the us, the Pro Shop Professionals to sell the customer the right ball for what they want, as it always has been.  Just a small change, with some more shelf appeal and pin popping power!!!

Hope this helps ya!  Get me at mike@bowlingdynamix.com as I'm not on here every day!
Mike Austin's Bowling Dynamix Pro Shops
Inside Emerald Bowl
Inside Tomball Bowl
Track Pro Staff Member
Vise Grips Staff Member

pnj1967

  • Hero Member
  • *****
  • Posts: 3633
Re: Did I miss something?
« Reply #18 on: March 23, 2014, 02:51:27 PM »
After all the explanations for their new naming convention when Track changed to the 505C, 715A etc about core strength, cover and ball motion, where is the essay on the new names? Is there some reason for the new names? Or is it like a Lexus or Infiniti and the name is just something that sounded cool in marketing?

Hell's Bells! The old one made ZERO sense. The new one makes less sense.

They had 3 series with the strength of 5 series, 5 series with the strength of 7 series, 7 series with the strength of both 9 and 5 series. They not only did not keep to their own naming conventions, they also brought in 4,6 and 8 series, "Special Editions", that were hardly special at all. Then there's was the A for angular, C for either control or continuous, (2 VERY different things) and T for traction. Then they mixed and matched these suffixes, which HAD BEEN one of the important and useful keys in the name.

Ah, then they had the Intermediate differential thrown into the name even when it was insignificant ( < .008") and when you could do 459 different things with a core that had a significant differential (> .008"). That, to my mind has little to do with the strength of the ball.

I think they grasped for straws and got a handle full of water. And, of all the things to keep, the intermedaite differential as part of the name makes no sense. Heck, 95% of bowlers barely know that PSA exists, no less what it means.

This drives me absolutely bonkers since Track obviously is AND HAS BEEN making a ton of great balls that provide a complete arsenal for virtually every type of bowler and condition that I can imagine. Balls are not made or designed for crankers, tweeners and strokers. They're made for oil amounts with cores that are flexible and have the potential (IMPORTANT WORD: "POTENTIAL"!!!!!) to allow the ball to be drilled for many styles and many reactions, especially asymmetric cores.

Sorry, Track, but you have a GREAT ball designer; you need a good PR man, quickly!!

Charlest , Hit the nail on the head again  !!!!!!!  It's been a while since I've been back on here , but glad to be back and see some are still here !!!!!!!!!!