Andrew,
Not sure if the approach Jason and company are taking is to replace everything with a soaker cover. But fact is, and according to their site, the statement of the company has the following:
"Instead of releasing a new ball every month just to have something new, we look at where we have a void in our line. We then research and do extensive testing to make sure that the new ball performs as desired and is significantly different than the other balls in the line. We don’t want to have multiple balls that react the same or similar enough that you can’t tell the difference, and as a result we don’t produce a lot of balls each year – but the ones we do create are essential to filling out our product line."
I would think that making a soaker cover and creating a new lineup would be something legitimate and in line with the above. As we all know, Ebonite did that with much success in the widow and whatever Ebonite balls had similar characteristic. I would think, though I don't know, that Storm/Roto Grip probably have similar characteristic in the covers of some of the higher end equipment they make.
In the end, there is a market for it.....and that is what business is about. I know that for me, while I might think about buying one, a new product line wouldn't force me away from them as a whole at all. I still they make the best stuff on the market....bar none.
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BR.com.....going down the toilet one nugget at a time!!
g thing is back....with a vengeance!!
www.visionarybowling.com - Accept no substitute for the very best there is!!